Brand design
introduction
In this section of the portfolio, I present a selection of personal brand design projects, where I managed every aspect of creating visual identities to establish a coherent and distinctive communication style.
To bring the concepts to life and evaluate their effectiveness, I tested the visual identities using realistic mockups, simulating their application on various media such as business cards, packaging, and promotional materials. The result is a collection of projects that showcase a complete creative process, from the initial idea to the realization of the brand.
